Textile waste is one of the leading pollutants in the World and one of the more overlooked ones. We set out to tackle this issue in a way that was true to us, providing a solution for both textile and plastic waste.
We realized that in our culture where fast fashion is prominent, people throw out plenty of t-shirts because they might have a stain, they’ve shrunk or they’ve simply grown out of the graphics they display. We also noticed how schools handed out t-shirts for field trips or events that would only be worn once and businesses promoted themselves through gifting shirts people only took home because they were free. What to do with these tees that people would eventually throw out?
The t-Tote idea was born.